General Information
The nation's medical research agency - the National Institutes of Health (NIH) - has a massive campus running cutting edge research and development, supported heavily by advanced technology and innovation. With this comes a unique audience of scientists and personnel with special applications.
Reach them virtually at Virtual Tech Day with NIH! All personnel on the NIH campus receive FBC's wide-reaching promotions for this exciting event. Now's the time to show them that your product or service is what they've been missing.
NIH Mission and Goals:
NIH’s mission is to seek fundamental knowledge about the nature and behavior of living systems and to apply that knowledge to enhance health, lengthen life and reduce illness and disability.
To carry out this mission, NIH’s goals are: to foster fundamental creative discoveries, innovative research strategies and their applications as a basis for ultimately protecting and improving health; to develop, maintain and renew scientific human and physical resources that will ensure the nation’s capability to prevent disease; to expand the knowledge base in medical science and associated sciences in order to enhance the nation’s economic well-being and ensure a continued high return on the public investment in research; and to exemplify and promote the highest level of scientific integrity, public accountability and social responsibility in the conduct of science.
Organization:
NIH is an operating division of the Department of Health and Human Services (HHS), responsible for helping the Department realize its strategic goal of advancing scientific knowledge and innovation.
To accomplish this, NIH consists of 27 Institutes and Centers (ICs), along with Program Offices, which collectively are referred to as ICOs. These ICOs have individual strategic plans and specific research agendas, which are aligned with the legislative mandates that are often related to specific diseases or body systems. To support these missions, most of NIH’s ICOs receive a specific appropriation from Congress, and support research and research training through extramural funding awarded to universities, academic health centers and other research institutions. Most also conduct research and research training in their own intramural laboratories, the majority of which are located on the NIH’s main campus in Bethesda, MD.
From the NIH Strategic Plan:
NIH supports a broad, balanced portfolio of basic research across a wide range of scientific disciplines, a portfolio that will be complemented by vigorous support of innovations in technology and data science. By maintaining and strengthening its already impressive foundation of fundamental science, biomedical research will be poised to identify and capitalize upon potential opportunities for revolutionary breakthroughs with the potential for preventing, treating and curing disease.
Technological innovations will also be instrumental for research aimed at making advances in the early detection, diagnosis and prevention of disease. At the forefront of this effort will be the NIH-led PMI cohort. Taking advantage of emerging biomedical tools and technologies, such as availability of electronic health records, DNA sequencing and exposure monitoring, PMI’s longitudinal research cohort of 1 million or more U.S. volunteers will establish a base of scientific knowledge that can be used to develop prevention and screening strategies tailored to individuals at the most opportune times across the course of their lives.
PMI will also take advantage of the latest methods and approaches in data science, including advances in large-scale databases, computational tools and -omics methodologies to characterize individuals. In addition, PMI will offer researchers the ability to test whether mobile technologies are useful in adapting preventive strategies to individuals’ needs and preferences, enhancing delivery of interventions and improving monitoring of compliance and outcomes. PMI will pioneer efforts to merge, integrate and analyze data from a wide variety of sources with implications for prevention, including basic biological data, health status NIH-Wide Strategic Plan 26 information from electronic health records, individual data on environmental exposures, geospatial data on community environmental exposures and so on.
Pricing
Marketing Services Package Fee:
$495
Event Supporter
|
$1,250
Marketing Sponsor (1 available)
|
$1,500
Standard Virtual Marketing Package
|
$2,500
Speaking Marketing Service Package
|
$5,000
Registration Sponsorship (2 available)
|
Marketing Service Package
Event Supporter - $495
- Promotion to targeted agency audiences
- Company logo on event website
- Company logo and listing in the downloadable digital event program
- 2 attendee passes to view sessions
- Access to the networking community (see attendee profiles and send messages)
Marketing Sponsorship - $1,250
- Items included in the Event Supporter package plus:
- Logo on marketing emails to potential attendees
- Social media posts on FBC social networks
- Half-page company ad in the downloadable digital event program
- Opt-in attendee demographic information shared with you (Department, Title)
Standard Virtual Marketing Service Package - $1,500
- All items included in the Event Supporter package, plus:
- Inclusion of company information in pre-event promotional activity by FBC including emails, website marketing, digital flyers, etc.
- 1 Virtual Static Booth
- Company logo and overview
- Contact information
- Social media links
- Ability to include white papers, videos, product brochures or any other information typically provided to attendees at a traditional event (limit 9)
- Opt-in attendee demographic information shared with you
- Inclusion in gamification opportunities to drive traffic throughout the event
- Access to community networking portal, which provides networking and collaboration opportunities for government and industry
- Company logo and description in the downloadable digital event program
Speaking Marketing Service Package - $2,500
- Promotion to targeted agency audiences
- 30-minute speaking slot on the agenda (pre-recorded session in MP4 format with a captioning file) - attendees will be able to view sessions for 30 days following the event.
- Company logo on agenda session that links to company website
- Company logo on the session page that links to company website
- Company logo on the banner along the top of the session page
- Company information on the session page
- Speaker contact information listed on the session page for attendees to follow-up (if desired)
- 1 Virtual Static Booth
- Company logo and overview
- Contact information
- Social media links
- Ability to include white papers, videos, product brochures or any other information typically provided to attendees at a traditional event (limit 9)
- Lead generation forms (raffle, request information, subscribe to a newsletter, etc.)
- 3 attendee passes to view sessions
- Access to the networking community (see attendee profiles and send messages)
- Analytics shared with you about visitors to your session
- Company logo on the event website
- Company logo and listing in the downloadable digital event program
- Speaker bio and contact information (if desired) in the downloadable digital event program
- Session abstract in the downloadable digital event program
- Full-page company ad in the downloadable digital event program
- Post-show attendee list (opt-in only)
Registration Sponsorship - $5,000 (2 Available)
- Promotion to targeted NIH audience
- Company logo on the attendee registration page to be seen by all attendees that register
- Company logo included in promotional emails to attendees
- Company logo included in registration confirmation emails to attendees
- Company logo on event website linking to a website page of your choice
- Company logo and description in the downloadable digital event program
- Full-page ad in the downloadable digital event program
- Opt-in attendee demographic information shared with you*
*Due to ongoing privacy policy updates and concerns, the agency may disallow the attendee list at a later date.
Virtual Information
The deadline for material submission is COB Thursday, May 12th. Please send your materials to your FBC representative.
For those at the Speaking Marketing Package level: headshots, bios and abstracts are strongly requested by Friday, May 6th for pre-promotion. After this date, please call your account representative.
MATERIALS CHECKLIST:
EVENT SUPPORTER LEVEL
- Logo (EPS or PNG)
- Company address, phone, website and short description (300 characters max) for digital program
- Primary contact name and email address for digital program
- Names and email addresses of 2 conference attendees
MARKETING SPONSOR LEVEL
- Logo (EPS or PNG)
- Company address, phone, website and short description (300 characters max) for digital program
- Primary contact name and email address for digital program
- Names and email addresses of 2 conference attendees
- Half-page ad (8.5 x 5.5 @300 ppi (2550 x 1650px)) for digital program
- Social media handles
STANDARD MARKETING SERVICE PACKAGE
- Logo (EPS or PNG)
- Company address, phone and website for digital program
- Primary contact name and email address for digital program
- Names and email addresses of 2 conference attendees
- One sentence teaser (110 characters max) for exhibit hall
- Short company description (300 characters max) for digital program and static page
- Social media links for static page
- Any resource documents* (PDF, please) for static page
- Elements for lead generation or raffle form (text, fields, disclaimer) for static page
- OPTIONAL: URL to company video* (MP4, youtube or vimeo, please) for static page
- OPTIONAL: Exhibit Booth Banner (2667w x 521h) for static page
*There’s a limit of 9 items in the resource center (PDFs and videos). Maximum of 4 videos.
SPEAKING MARKETING SERVICE PACKAGE
- Logo (EPS or PNG)
- Company address, phone and website for digital program
- Primary contact name and email address for digital program
- Names and email addresses of 2 conference attendees
- 20-30-minute pre-recorded session (MP4, please)
- Session title and description
- Speaker name and job title (if you haven't already submitted these with your abstract)
- Speaker bio and headshot (if you haven't already submitted these with your abstract)
- Contact email for attendee questions about video (optional)
- One sentence teaser (110 characters max) for exhibit hall
- Short company description (300 characters max) for digital program and static page
- Social media links for static page
- Any resource documents* (PDF, please) for static page
- Elements for lead generation or raffle form (text, fields, disclaimer) for static page
- OPTIONAL: URL to company video* (MP4, youtube or vimeo, please) for static page
- OPTIONAL: Exhibit Booth Banner (2667w x 521h) for static page
*There’s a limit of 9 items in the resource center (PDFs and videos). Maximum of 4 videos.
REGISTRATION SPONSORSHIP
- Logo (EPS or PNG)
- Company address, phone, website and short description (300 characters max) for digital program
- Primary contact name and email address for digital program
- Names and email addresses for 3 attendee passes
- Full-page ad (8.5 x 11 @300 ppi (2550 x 3300px)) for digital program